by The Media Store | May 21, 2018 | News Article
At the recent 2018 Come Together roadshow, Newscorp demonstrated how they are more than just a print platform. They articulated the influence, innovation and content output a publishing network of their capacity can produce, to distribute in the moment content at...
by The Media Store | May 8, 2018 | News Article
The biggest disruption in out of home technology has arrived: augmented reality for the naked eye. This new technology called ECHO, has been developed by media innovation company Lightvert. To demonstrate the potential of ECHO, they took the opportunity to fresh...
by The Media Store | Apr 10, 2018 | News Article
Snap, Nike’s Jordan brand, Darkstore, and Shopify have teamed up to pre-release the Air Jordan III “Tinker” shoe on Snapchat with same-day delivery after the NBA All-Star game that took place in late February. The thousands who attended the Jumpman All-Star...
by The Media Store | Mar 27, 2018 | News Article
Do you hate the stand-still traffic in Melbourne? Traffic congestion in Melbourne is on par with New York. In the morning peak, an average Melbourne CBD commuting trip takes close to 70% longer than it would in the middle of the night. While people used to hire taxis...
by The Media Store | Mar 27, 2018 | News Article
Following its launch in February, Nike’s ‘Never Beat a Londoner’ campaign has already been hailed by the UK press as one of the Best Ads ever made. The three minute (fairly tongue in cheek) film, is a testament to life in London, through the lens of sport. Rather than...