by The Media Store | Jun 14, 2019 | News Article, The Wrap
What has happened? Spotify is embracing the Shapeshifting Media Trend*, recently starting tests of voice-enabled ads. Heard by groups of US subscribers with microphone settings enabled, the first iterations are Spotify ads only – promoting playlists & Spotify...
by The Media Store | Jun 14, 2019 | News Article, The Wrap
What has happened? In a first for the brand, Tiger beer has opened a new global experiential concept store. ‘Tiger Street Lab’ is within a shopping Centre in Changi airport and overlooks the world’s tallest indoor waterfall. The street lab offers a truly Singaporean...
by The Media Store | Jun 14, 2019 | News Article, The Wrap
What has happened? After various financial hardships including voluntary administrations and a drop in sales, Darrell Lea has relaunched their chocolate and confectionary brand into the Australian market with an adopted remake of the classic Yellow Pages “Not Happy...
by The Media Store | Apr 2, 2019 | 2019, News Article, The Wrap
What has happened? Rupert Murdoch’s News Corporation Australia, requested the effective separation of Google’s digital advertising business to the ACCC, in an effort to limit the search giant’s market dominance. “Google enjoys overwhelming market power across...
by The Media Store | Dec 3, 2018 | News Article
Black Friday is synonymous with frenzy and furore in the US, however Australia has only recently jumped on the bandwagon. The sales event, and its online counterpart Cyber Monday, brought in over $15 billion dollars globally last year according to Adobe Analytics, and...
