Head Office Sydney

Level 5, 110 Walker St, North Sydney, Sydney

Melbourne Office

359-361 City Rd, Southbank, Melbourne

Our Values


Our Values


Our Values

Anything is possible


he Media Store is an independent media agency born from a desire to operate with complete freedom. While not a new concept – there can be no doubt that nearly two decades since being established it has proven itself to be highly effective, true to its ethos of creating fresh and innovative work and led by staff who have seized the opportunity to service clients in a highly professional but unrestricted manner.

The agency has always believed that no matter what it is called or where it is located – it is only the people who can deliver success. And it is those same people who have committed themselves to the simple ideal that no agency ever succeeded by making their clients poor. Success is shared.

The Media Store’s senior staff are mostly from the multi national agency system – and very experienced. It is their experience and ability that flows through the entire agency in a way that promotes clever thinking, diligent service standards and a manic focus on achieving the client’s agreed desired results. It is one team – with a set of values based on integrity, courage and positive outcomes and a belief that anything is possible.

The Media Store – one of Australia’s leading independent media agencies.

A snap shot

Pinterest officially launches Promoted Video at Max Width

Pinterest is moving away from their iconic grid format for the first time with their latest tool, Promoted Video, now available to all advertisers. Following successful tests earlier this year, the new video format will allow advertisers to engage consumers at max...

Netflix is trialing ads and the Internet has lost its chill

Netflix confirmed last Monday that it is now testing ads across the platform, during the seconds before a new episode of a series begins playing. At the moment, binge-watchers are shown “recommendations between episodes.… to help members discover stories they will...

Qantas Partners With Hugh Jackman For New Diversity Campaign

Qantas just released its new national campaign “Stand Up for the Spirit of Australia’ which celebrates Australian diversity and inclusion.  Kicking off with a 60 second TVC set on Maroubra beach and starring Hugh Jackman, the national airline has partnered with a...

Nielsen’s Video measurement tool takes some heat

The Interactive Advertising Bureau (IAB) has criticised the video measurement component of Nielsen’s Digital Content Ratings (DCR), specifically identifying that the tool fails to properly measure off platform video content on Facebook and that it does not measure the...

Plan your next holiday with biometric data

Le Club Accor Hotels has developed an immersive sensory experience that measures the behavioural and biometric responses of their customers. The SEEKER Project tracks responses to various stimuli to reveal users true desires when it comes to travel destinations,...

Here comes the Honey Badger

Reality TV’s highly anticipated launch of the 2018 season of the Bachelor is now just around the corner, with a new teaser video featuring Bachelor (and former Australian Wallabies Rugby Union Player) Nick ‘The Honey Badger’ Cummins released last week (you can watch...

Top Brandz expand beyond heritage borders

Kantar Millward Brown’s annual Brandz report is a barometer for global brand health. It’s looking good in 2018, with the Top100 increasing in value by 21% and continuing 12 years of growth. The Retail category performed best, experiencing a 35% uplift, but driven...

Wrap up of the 2018 Webby Awards

If you’re on the hunt for the best websites, apps, games or podcasts on the internet right now, the winners from the 2018 Webby Awards is the go-to way to find them. Presented by the International Academy of Digital Arts and Sciences (IADAS), this year 464 winners...

What we do


We manage all media and event sponsorship negotiations as well as the production of all content requirements. We have partnered clients with all major sporting codes and major media properties.


This is our tailored consumer research and insights program. We have skilled consumer researchers and strategists that can develop questionnaires, moderate and manage research groups and quantitative surveys and provide a detailed finding report.


Optimiser is our channel planning and buying tool. It allows superior consumer and viewer awareness and reach modeling across all media. While most agencies will have an optimiser tool it is our highly experienced practitioners that make the difference.


With the ever increasing uptake by consumers on these platforms an effective campaign strategy and implementation are vital. The company has a team of specialists across these disciplines using best in category tools.

Get in touch


Sydney – Level 5, 110 Walker St, North Sydney
Melbourne – 359-361 City Rd, Southbank


Sydney – Level 5, 110 Walker St, North Sydney
Melbourne – 359-361 City Rd, Southbank


T (02) 9429 6100
F (02) 9429 6111


T (02) 9429 6100
F (02) 9429 6111

What’s The Wrap?

The Wrap is a fortnightly review of the latest trends and technologies from around the globe.

In a constantly evolving marketplace, we identify the best new technologies, campaigns and consumer behaviours and cast The Media Store lens over their practical application and efficacy, to ensure we and our clients remain at the forefront of the news.

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