by The Media Store | May 16, 2019 | News Article, The Wrap
What has happened? Sports data agency, Two Circles is forecasting that global brand revenue on sport sponsorships will grow to $65 billion across 2019. However despite this projected growth, sports rights-holders are predicted to miss out on $26 billion in potential...
by The Media Store | Aug 28, 2018 | News Article
Qantas just released its new national campaign “Stand Up for the Spirit of Australia’ which celebrates Australian diversity and inclusion. Kicking off with a 60 second TVC set on Maroubra beach and starring Hugh Jackman, the national airline has partnered with a...
by The Media Store | May 8, 2018 | News Article
The last World Cup held in Brazil engaged record numbers on social media. This was replicated during the Rio Olympics, touted as the most consumed Olympic Games in history. The FIFA World Cup is only a few months away and whilst football fans are some of the most...
by The Media Store | Apr 27, 2018 | News Article
AFL Australia has launched their new branded content series, “Don’t Believe in Never”. The series addresses a number of societal issues with honesty and community at the centre of each story. The campaign won Mumbrella’s Ad of the Month for March. Three stories have...
by The Media Store | Apr 16, 2018 | News Article
The freshly minted cricket deal with Foxtel and Seven spells the most pivotal moment in Australian commercial sports broadcasting.
