by The Media Store | Apr 15, 2019 | News Article, The Wrap
What has happened? Instagram has always looked for design options that retain users inside their app for longer. The release of their in-app checkout feature takes this strategy to the next level by allowing social shopping to happen seamlessly without leaving their...
by The Media Store | Feb 13, 2019 | News Article, The Wrap
What’s happened? In late January Unilever announced ‘significant steps’’ in developing a cross-media measurement tool as part of its ‘Digital Responsibility Framework’ initiative. With the goal of creating a global solution, the FMCG giant has joined forces with...
by The Media Store | Nov 11, 2018 | News Article
Here’s a new podcast for those of us who are tired of true crime, up to date on This American Life and frankly in need of a bit of brain food to maintain high brow credentials throughout the holiday season. The infamously curious and always thought-provoking CEO of...
by The Media Store | Nov 11, 2018 | News Article
What’s happened? Iconic British auction house Christie’s has become the first of its kind to sell a piece of “computer-generated” art. The art-work, titled “Portrait of Edmond Belamy,” sold for the not-so-meagre sum of $432,500USD. Generated via a computer...
by The Media Store | Oct 29, 2018 | News Article
Dunkin’, previously Dunkin’ Donuts, is one of a handful of companies that have announced plans to implement blockchain Technology in their advertising strategy. Management’s aim is to increase the addressability of TVCs by encouraging TV viewers, who have been...