by The Media Store | Jan 15, 2019 | News Article
What’s happened? In October 2016 Netflix debuted ‘Black Mirror’ which had previously run on UK Channel 4 for 2 seasons. With the benefit of Netflix’s broad reach, the cult science fiction anthology show became a critically lauded worldwide phenomenon, drawing...
by The Media Store | Jan 14, 2019 | News Article
What if the latest phone app could connect you to the people around you rather than helping you disconnect? Huawei the Chinese tech giant state they “believe that technology can address some of humanity’s biggest challenges” and they are backing up this statement with...
by The Media Store | Jan 14, 2019 | News Article
What’s happened? Every year, Cadbury Easter Egg hunts get consumers excited. This year’s UK hunt has moved online, challenging the public to find their White Creme Egg in other brands’ ads. The Mondelez-owned company is able to launch such a bold campaign by...
by The Media Store | Jan 14, 2019 | News Article
What’s happened? In an Australian first and in partnership with JCDecaux, Jetstar has used eye-tracking technology to promote their annual Christmas sale. The campaign entitled “All Eye Want For Christmas” involved custom built panels situated in Sydney’s George...
by The Media Store | Jan 9, 2019 | News Article, The Wrap
What’s happened? Disney recently unveiled its world-first collaboration with David Jones’ at their Elizabeth Street store in Sydney. The entire top floor (targeted at kids) has been refurbished as an interactive, mini Disneyworld. Consumers can take a photo with...
by The Media Store | Jan 7, 2019 | News Article
The WeChat Audience in Australia China has a ban on many social media platforms, including Facebook and Instagram. Statista.com reports that WeChat has surpassed 1 billion monthly active users, becoming the fourth biggest chat application in the world. With over...
