by The Media Store | Apr 27, 2018 | News Article
Spotify launched a global OOH campaign in 2017 which cleverly combined data and a sense of humour to target consumers on topics which were making headlines around the world. The notion behind this campaign stemmed from Spotify noticing through their own data and...
by The Media Store | Apr 10, 2018 | News Article
We love Harvard Business Review’s content and the recent additions to their podcast family are no exception. Adding to their popular ‘HBR Ideacast’ podcast is ‘Women at work’ and ‘Dear HBR’. HBR Ideacast is a weekly podcast featuring the leading thinkers in business...
by The Media Store | Apr 10, 2018 | News Article
Snap, Nike’s Jordan brand, Darkstore, and Shopify have teamed up to pre-release the Air Jordan III “Tinker” shoe on Snapchat with same-day delivery after the NBA All-Star game that took place in late February. The thousands who attended the Jumpman All-Star...
by The Media Store | Mar 27, 2018 | News Article
Do you hate the stand-still traffic in Melbourne? Traffic congestion in Melbourne is on par with New York. In the morning peak, an average Melbourne CBD commuting trip takes close to 70% longer than it would in the middle of the night. While people used to hire taxis...
by The Media Store | Feb 27, 2018 | News Article
We are no longer in control of our brands, says David Roman, Senior VP & Chief Marketing Officer, Lenovo, our customers are. They are the new masters of the brand universe and where we are now marketing to the 1st global consumer, Millennials. To be relevant,...
