by The Media Store | Dec 3, 2018 | News Article
What’s happened? In a response to growing community concerns over gambling addiction, UK Pay TV provider Sky has announced that it will limit placement of gambling ads to be 1 per commercial break on all channels (including the Free To Air Channel 5). This will...
by The Media Store | Jul 31, 2018 | News Article
Le Club Accor Hotels has developed an immersive sensory experience that measures the behavioural and biometric responses of their customers. The SEEKER Project tracks responses to various stimuli to reveal users true desires when it comes to travel destinations,...
by The Media Store | Jun 5, 2018 | News Article
Sonos, best known for their luxury speaker systems, launched a campaign for their new Sonos One speaker which connects their world-famous audio systems with the latest voice activation technology. Partnering with Amazon’s Alexa, the campaign dubbed the “Dumb Speaker...
by The Media Store | Apr 27, 2018 | News Article
Spotify launched a global OOH campaign in 2017 which cleverly combined data and a sense of humour to target consumers on topics which were making headlines around the world. The notion behind this campaign stemmed from Spotify noticing through their own data and...
by The Media Store | Mar 27, 2018 | News Article
Do you hate the stand-still traffic in Melbourne? Traffic congestion in Melbourne is on par with New York. In the morning peak, an average Melbourne CBD commuting trip takes close to 70% longer than it would in the middle of the night. While people used to hire taxis...