by The Media Store | Mar 23, 2015 | News Article
Consumers want content on demand, the need to include digital music and streaming platforms in the media ecosystem for brands is growing. There is plenty of evidence to suggest music acts as a personal identifier and can create a “halo effect” for brands that...
by The Media Store | Mar 23, 2015 | News Article
With the launch of the new app Fradio, users can now broadcast their own radio station to friends and family (or anyone that will listen) straight from their mobile. The first of its kind, the app is as close to a real radio station you can get giving the self-claimed...
by The Media Store | Mar 9, 2015 | News Article
Fast Company just released its annual ’50 most innovative companies’ report. They asked elite players from the list to nominate 5 predictions on how brand-consumer connection will change over the next 5 years. Observations include the continued importance of mobile...
by The Media Store | Mar 9, 2015 | News Article
Dubbed the ‘Super Show’, Lionsgate (producer of films e.g. Hunger Games and TV series e.g. Mad Men) has made a significant investment in leading game developer and publisher Telltale Games to reinvent storytelling. By combining interactive playable content with...
by The Media Store | Mar 9, 2015 | News Article
Converse is marking 100 years with a “Made By You” campaign which celebrates its iconic Chuck Taylor All Star shoes. Across art installations and advertising mediums, Converse is displaying how creatives such as Patti Smith and Andy Warhol customised their sneakers...
by The Media Store | Mar 9, 2015 | News Article
It’s been called Snapchat for grown-ups and it may just be the tool that could bring down the Prime Minister. Politicians, are reportedly using Wickr — a secret agent-style messaging app that sells itself on a guarantee of anonymity. Enabling encrypted text messages,...
