by The Media Store | Apr 15, 2019 | News Article, The Wrap
What has happened? Video game creators, Ubisoft Entertainment, has produced an in-game podcast series called Green Dawn, to promote a new game, The Division 2. Inserted into the game, Ghost Recon Wildlands, gamers are led to discover the hidden podcast episodes in the...
by The Media Store | Mar 12, 2019 | News Article, The Wrap
What has happened? Spotify’s recent acquisition of podcasting publishing house Gimlet marks the biggest, and most significant sale in the industry to date. The $US230 million purchase accounted for approximately two-thirds of the entire industry’s revenue last year...
by The Media Store | Mar 12, 2019 | News Article, The Wrap
What has happened? IAB’s State of the Nation research offers snapshots into the latest in Audio Advertising thinking, and best practice for this emerging platform. This research is especially insightful as digital audio streaming continues to develop in the Australian...
by The Media Store | Feb 12, 2019 | News Article, The Wrap
The Mamamia network has introduced two podcasts in the past year that have opened up revenue streams beyond audio advertising. Lady Start-up launched in March 2018 featuring a series of 1:1 interviews with high profile female entrepreneurs, such as Roxy Jacenko...
by The Media Store | Jun 5, 2018 | News Article
If you’re on the hunt for the best websites, apps, games or podcasts on the internet right now, the winners from the 2018 Webby Awards is the go-to way to find them. Presented by the International Academy of Digital Arts and Sciences (IADAS), this year 464 winners...