by The Media Store | Jan 14, 2019 | News Article
What’s happened? In an Australian first and in partnership with JCDecaux, Jetstar has used eye-tracking technology to promote their annual Christmas sale. The campaign entitled “All Eye Want For Christmas” involved custom built panels situated in Sydney’s George...
by The Media Store | May 8, 2018 | News Article
The biggest disruption in out of home technology has arrived: augmented reality for the naked eye. This new technology called ECHO, has been developed by media innovation company Lightvert. To demonstrate the potential of ECHO, they took the opportunity to fresh...