Airbnb’s #WeAccept Superbowl ad makes waves

One of the most memorable ads of Super Bowl 2017 was from Airbnb – a response to the Trump Administration’s recent immigration ban. Titled “We Accept,” it proved to be a public relations coup for Airbnb as the New York Times and others called attention to the commercial and to the speed with which it was put together. One day to shoot, just a few days before Superbowl Sunday.