Need to be more measured with your metrics? Be coached on conversions? Or become a natural in native? Google, by the folks who brought you Google+, have an app for that.

Primer has been designed to bridge the knowledge gap between digital experts and start-ups. There is extensive use of gamification to reinforce learnings and a practical at the end of each article. It is easy to navigate and looks superb.

Google promises to keep it fresh with 5 minute lessons around advertising, content, measurement and strategy topics.  Primer is a great resource for professionals both inside and out of digital.

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