Most of us have multiple email addresses, credit cards and social profiles. However we only have one mobile phone to manage all aspects of our lives. Enter flyp – an app which allows you to get multiple phone numbers for both calls and texts, separate contacts and even different voice mails. It means that you can remain professional for your work contacts yet fun for your friends.

The decluttering trend continues to show itself with the consumer’s need for control. The ability to have your phone communications segmented according to your personal needs in one simple feed rather than the need to tap and swipe between communication apps is appealing to many time poor consumers. While the app launched in the United States last month, it is yet to include international support.

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