by The Media Store | Dec 19, 2015 | News Article
Facebook has launched a mobile ad network that will rival Google’s mobile unit, AdMob. Facebook has made agreements with an undisclosed amount of mobile apps as part of the mobile app network, including some major partners – Shazam, Zynga, IGN, Le Monde,...
by The Media Store | Dec 12, 2015 | News Article
Facebook is becoming even more pay-to-play for advertisers, recently announcing that it will begin restricting the reach of advertisers’ organic posts that social algorithms deem ‘overly promotional’. In a nutshell, Facebook wants advertisers to buy more ads, which in...
by The Media Store | Feb 9, 2015 | News Article
In an attempt to tackle Twitter as the dominant social media site when it comes to the Super Bowl, Facebook launched the service Trending Super Bowl. The centralised hub served as a conversation starter for the game, while giving brands access to target their...