Building on a device agnostic payment strategy, Visa unveiled at the 2015 Mobile World Congress in Shanghai plans to use in-car telematics to allow consumers to make mobile payments directly from their vehicle. Such a service would mean paying for drive thru, parking and petrol simply by driving up. Conscious of consumer concerns, Visa is first focusing on security before announcing partners and a rollout plan.
Recent Posts
Tags
advertising (3)
AI (4)
Amazon (3)
App (6)
AR (4)
Brand Forum (6)
Brand Froum 2018 (6)
brands (37)
Business (36)
consumer insight (27)
Content (12)
culture (12)
data (4)
digital (21)
digital marketing (26)
Facebook (8)
idea (11)
insight (13)
leadership (39)
Marketing (62)
marketing trends (31)
media (35)
media agency (17)
mediaagency (18)
media company (21)
Mobile (3)
netflix (3)
personalisation (7)
retail (4)
Social (9)
Social Media (22)
sports (5)
Streaming (10)
sydney media agency (3)
technology (25)
television (6)
The Media Store (59)
The Rethink (10)
thought leadership (33)
tms borderless brands (22)
tms trends (28)
trends (20)
Twitter (4)
video (4)
women empowerment (4)