The Wrap
T
he Wrap is a fortnightly review of the latest trends and technologies from around the globe.
In a constantly evolving marketplace, we identify the best new technologies, campaigns and consumer behaviours and cast
The Media Store lens over their practical application and efficacy, to ensure we and our clients remain at the forefront of the news.
Run your own way with PUMA
All eyes on Rod
Apple’s Drive AI
Tracking real world behaviour at scale
Introducing Gallery Ads
Amazon Confirms Acquisition of Sizmek Ad Server
Brand – Apple leading the charge in privacy
Advertising Doing What It’s Told
Tiger moving beyond just beer to offer a Singaporean experience to travelers
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