IMPORTANCE OF THE ROLE:

The Media Assistant assists the planning and buying team in the managing of client business from strategy and planning to buying and implementation functions and to represent The Media Store well within the marketplace. A Media Assistant is an entry-level position into the media industry, typically a University Graduate.

 

KEY ROLE OF THE MEDIA ASSISTANT:

  • Assists buying and planning teams prepare presentations, confirm media bookings, sends material instructions to the media on which ads to run.
  • Assists in the collection of all media information to provide full implementation services.
  • Collection of data for post analysis and competitive reports.
  • Processing and loading media bookings.
  • Media monitoring, proof of performance and post analysis.
  • Sourcing media rates.
  • Checking and matching media confirmations and pre-telecast times.
  • Collecting and distributing tear sheets.
  • Monitoring spots against bookings.
  • Assists with the preparation of all media documents and presentations.
  • Assists with budget reconciliation, checks invoices, settles account queries.
  • Updating WIP reports.
  • General administration duties including filing, faxing, photocopying, binding, client and media correspondence.
  • Generating booking confirmations, material instructions, media schedules and contracts.
  • Distributing and filing paperwork appropriately.

 

 

SPECIFIC RESPONSIBILITIES OF THIS ROLE:

  • Assist and work with Planner Buyers & Business Manager (and at times Business Director) across Strategy and Planning functions, specifically:-
  • In the development of executional media plans
  • Creation & maintenance of schedules & activities
  • Project management across other THE MEDIA STORE Business Units and providing additional resource for those teams when key projects require
  • Adopt THE MEDIA STORE processes via competitor analysis and compilation of reports

 

  • Assist and work with Planner Buyers & Business Manager (and at times BD) across Buying and Implementation functions, specifically:-
  • Buying of media (including Digital) for all plans within the group with the guidance of the Planner Buyers & Business Manager. This will include–
  • The buying and achieving of all set audience goals
  • The preparation of post-analysis reports for all campaigns
  • Assist with day-to-day media negotiations and provide information for major group media negotiations.
  • Proposal Evaluations – Responses to the media & to analyse and respond to client and/or media on all relevant media proposals

 

KEY ATTRIBUTES:

  • Strong communication skills; particularly document writing and presentation skills
  • Highly organised with effective project and time management skills
  • Proficient in Microsoft Office – Excel, Word, Outlook and PowerPoint
  • Understands the importance of confidentiality and attention to detail
  • Comfortable dealing with people of all levels and able to take directions
  • Able to demonstrate independent thinking and self-motivation
  • Be curious with a hunger to learn, a commitment to growth and achieving their best
  • Embodies the values of The Media Store

ABOUT THE MEDIA STORE

 

The Media Store is one of Australia’s largest independent media agencies, completely non-aligned with any local or international group, developing a culture that delivers genuine, effective results for our clients. Being an independent agency, we attract experienced staff who thrive on the freedom to explore and use a creative approach to achieve results faster. We’ve created countless media firsts over the years and enjoy a rich history of innovation.

 

 

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What’s The Wrap?

The Wrap is a fortnightly review of the latest trends and technologies from around the globe.

In a constantly evolving marketplace, we identify the best new technologies, campaigns and consumer behaviours and cast The Media Store lens over their practical application and efficacy, to ensure we and our clients remain at the forefront of the news.