Position Title:                                      Business Manager – Partnership and Integration

Company:                                             The Media Store

Location:                                               Melbourne

A Business Manager has more than 4 years industry experience and is a more experienced and mature planner buyer with a broader cross-media and industry knowledge base which is visible in the standard of work delivered on a clients’ business. This role is a step into managing; both client relationships and an internal junior team.

KEY ROLE OF THE BUSINESS MANAGER:

  • Commitment to building strong, trusting relationships with clients and ensuring in-depth knowledge of their business and its needs.
  • Working with Group Head & TMS Senior Management to drive new business growth
  • A strong, articulate presenter
  • A strong strategic thinker who can express succinctly in a written presentation
  • To develop consumer insights, communications strategy & media execution across all brands in collaboration with Strategy & Insights, Brand Team, Digital, and Broadcast business teams
  • Stewardship of all clients’ communications planning, buying of media, campaign optimization and post reporting
  • Develop channel strategies that deliver on clients business objectives and demonstrate thought-leadership and innovative go-to-market strategies
  • Setting measures of success and objectives in line with channel strategy and clients business objectives
  • Setting specific planning goals via detailed briefs for Digital & Broadcast teams
  • Development of briefs and briefing to Media Partners
  • Project managing key media activities and develop & maintain strong media relationships
  • Working in collaboration with Investment Team to effectively negotiate and optimise campaigns
  • Managing workflow within and across teams to manage stakeholder expectations
  • Incorporating learnings, testing and innovation within media strategies
  • Benchmarking group’s day to day media negotiations
  • Ensuring all media budgets are adhered to and correctly reconciled with Finance
  • Managing and nurturing junior team to ensure high performance, career growth and to exceed client expectations
  • Contributing to the wider merchandising of TMS such as Takeaway, The Wrap, Channel Champions and NGen / MFA 5+

 

SPECIFIC RESPONSIBILITIES OF THIS ROLE:

  • Toyota Local (Aust) Sport & Event Media Sponsorship Negotiation and Leverage
  • Lexus Local (Aust) Sport & Event Media Sponsorship Negotiation and Leverage
  • Toyota Regions Event Sponsorship Leverage support
  • Toyota/Lexus Model Media Partnership and Integration initiatives
  • Toyota (and Lexus if required)  content requirements
  • Support the Head of Partnership and Integration across all assigned projects for The Media Store & Toyota & Lexus managing and executing to deliver against client KPIs.
  • Responsible – via agreed RASCI process – for strategy, investment, execution & measurement across media, digital, social, sponsorship and other paid channels – and when appropriate owned & earned channels – for Toyota communications,  in collaboration with Group Head – Toyota, Toyota business team and other cross-functional team members (Digital,  Investment, Research & Insights, Strategy etc).
  • Develop concepts and leverage strategies collaboratively, incl media partners that support the insights, channel strategy and connections idea and ultimately support the clients business objectives and demonstrate thought-leadership and innovative thinking
  • Stewardship of allocated client Partnerships, Sponsorships, Promotions and Content projects including concept planning, negotiation and buying where relevant, campaign facilitation and optimization, dashboard reporting and post reporting
  • Ensuring a Paid, Owned and Earned approach is applied to all initiatives.
  • Setting measures of success and objectives in line with channel strategy and clients business objectives including benchmarking activations and promotions
  • Accurately estimate process and financial in scope and out of scope projects
  • Ensuring all media and/or production budgets are adhered to and correctly reconciled with Finance
  • Day-to-day management of direct reporting Media Executives & Media Assistants, as well as management of broader cross-agency teams & resources and collaboratively so as to deliver client objectives.
  • To nurture Media Executives & Media Assistants to ensure that they perform their tasks to the best of their ability and be responsible for their professional development.
  • Ensure that full support is given to Head of Partnership and Integration (Sydney), Group Head – Toyota and Lexus & GM (Melbourne) by keeping an ongoing, open line of communication to all across all aspects of client & media business dealings.
  • Commitment to ensuring seamless communication between Melbourne and Sydney offices
  • Internal & external conflict management including countermeasure and resolution identification & implementation
  • Contribute to overall agency culture & growth by actively supporting new business initiatives and merchandising TMS, participating & leading internal training and workshops, representing TMS at external Industry & Media, demonstrating thought leadership & initiating and leading agency social activities.

Projects Sheets developed for the P&I Team across each discipline to be followed and adapted as required with input form Head of P & I.

KEY ATTRIBUTES:

  • Has a thorough knowledge of all available data sources within the agency and be able to tell stories from the data to respond to client briefs and business needs
  • Proficient in Microsoft Office and media proprietary tools
  • Demonstrates proficient implementation and reporting skills
  • Is comfortable working with people of all levels and maintain high levels of professionalism
  • Ensures open lines of communication and deep trust is built with client and team so high performance can be achieved
  • Understands the importance of confidentiality, being a good listener and strong attention to detail
  • Demonstrates good time management skills; identify and set priorities based upon the urgent/important matrix, plan and schedule a realistic To Do list, know when to delegate and when to collaborate, how to manage interruptions and avoid procrastination
  • Able to demonstrate independent thinking and self-motivation, yet be an invaluable team player
  • Demonstrates confidence as a presenter; articulate and engaging in communicating with team, media owners and clients
  • Communicates effectively to manage expectations, own errors and have an analytical yet creative approach to solving problems, in a timely fashion
  • Follows process but also be able to suggest improvements to the existing process
  • Has solid administration skills regarding invoicing, media bookings and client communications
  • Committed to managing the junior team; from workflow best practice, workload distribution, professional development, nurturing relationships and identifying their people styles, creating a culture of accountability and building strong levels of trust
  • Commitment to build strong internal relationships across the agency and look for ways to contribute to The Media Store health and growth
  • Embodies the values of The Media Store through behaviours, attitude and initiatives

 

 ABOUT THE MEDIA STORE

The Media Store is one of Australia’s largest independent media agencies, completely non-aligned with any local or international group, developing a culture that delivers genuine, effective results for our clients. Being an independent agency, we attract experienced staff who thrive on the freedom to explore and use a creative approach to achieve results faster. We’ve created countless media firsts over the years and enjoy a rich history of innovation.

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What’s The Wrap?

The Wrap is a fortnightly review of the latest trends and technologies from around the globe.

In a constantly evolving marketplace, we identify the best new technologies, campaigns and consumer behaviours and cast The Media Store lens over their practical application and efficacy, to ensure we and our clients remain at the forefront of the news.